Vision For
The Future
By Drew Earl
Executive Coordinator
In 1976 a 59 year old entrepreneur borrowed
some money from friends, and opened a wholesale warehouse (in an abandoned
aircraft hanger) in San Diego California. It was a weird idea, they would
sell products to small stores and to the public if people would buy in case
lots.
The plan did not work very well. After a 2.5
million dollar investment, and a first year loss of $750,000.00, the future
looked real grim. They hung in and were thrilled after 24 months of struggle
to claim a $5,000.00 profit for their second year. To get people to come into
their store, they parked their cars in front of the door to make it look like
people were shopping there. They never gave up.
Today, Sol Price enjoys a warehouse for every day of the year, 365 of them
world wide, and they post sales of 3.5 million dollars every hour. The little
enterprise is called COSTCO. (formerly Price Club) During the formulative
months and years of an enterprise, the focus must be on the current situation,
(parking cars at the front door) with a vision of the future, not the present.
I have just finished a 13,000 mile tour across seven time zones. Every stop
was an adventure. Every visit was a warehouse with the cars parked at the
door. Every person I met held a vision of a bright future with a knowledge
of the hard task at hand. I salute all of the wonderful people who make this
great opportunity work.
I thank the leaders who have acted on faith and hard work to open the doors
of opportunity to anyone who is willing to go for their dream. I congratulate
all of you who attended our events at Oahu, Orlando, Ottawa, Exton, San Jose,
Houston, San Diego, and Dallas. You are part of a story that will be told
for many years to come, and your names remembered and revered as the
DWG International Pioneers.
I can't attempt to name all the names of the
leaders who made these events happen, because there are so many who served
silently and without recognition. The behind the scenes folks who "parked
by the front door." In respect for your secret service to our business, we
will simply express to everyone who helped, that we love you and appreciate
your help deeply. I would like to forward the words of one special person
who continues to inspire and motivate all of us. During the past few months
his constant encouragement has caused us all to reflect on our own abilities
and work ethic. He has endured a life threatening illness and very expensive
treatment. His sweet wife has had back surgery and while all this was happening,
their car was stolen and all of their DRY WASH 'n
GUARD stolen, including their detailing equipment. In spite of all this, they
remained cheery and motivating on voicemail and at the meetings, (including
the Orlando Regional) He refers to himself as the "Blind Joker" but we love
him and know him as Joe Hershey and his lovely bride Dorothy. After 38 years
of blindness, this car detailer sent me a voice mail and simply reminded me
that "quitters NEVER win, and winners NEVER quit." (Joe uses touch to determine
what parts of the car have product on, and which parts don't. You should try
it, it works! Close your eyes and detail your car this week.)
Lets keep the momentum going. In fact, lets
step it up. Put out signs, wear the shirts, pass out the flyers and cards,
mail out the samples. It's working folks.
We are having record sales month after month and you are the key reason.
In closing, let me invite all of the many friends we have that have been reluctant
to get active with us. It is a good time now. We have paved the way for you
to start up, and we invite you into our active family. We want you to succeed
and look forward to seeing you in Las Vegas at our International Convention.
Please come!
Again, thank you to everyone!
We are DWG International. We are "Simply the
Best."
WE SUGGEST YOU-------
1. Forward this message to your new distributors who may not be on DWG global email
2. You
print it out, and hand it out to your downline distributors.