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From: DWG [moreinfo@dwgint.com]
Sent: Tuesday, December 18, 2001 8:56 AM
To: moreinfo@dwgint.com
Subject: Signs-Shirts-Cell Phone...ho ho ho

Looks to me like Don Smith is experiencing the gifts that come from being prepared in his business. There’s an obvious line that each one of us can benefit from hidden in his message. See if you can isolate it. Say it to yourself about 50 times until you’ve mastered it so that the next time someone asks “What’s a waterless carwash?” You’re prepared.

Thanks Don

Kevin

Executive Sales Coordinator

K2@main.com

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Hey Kevin,

Lets see if I have this system down. It’s Saturday morning and I’m having breakfast at my favorite restaurant in town when a couple at the next table see my T-Shirt, (It says; Ask Me About Waterless Carwash). They ask, What's a waterless carwash?  I answer, I can tell you about it in 30 minutes or show you in 30 seconds, which do you prefer?  They took the 30 seconds and also took a quart of Dri-Wash after the demo.  No brainer.

I Left the restaurant and headed for the auto parts store when my and cell phone rings.  The voice asked, what‘s a waterless carwash?  I asked who and where are you and her reply was Judy and I’m right behind you in the green car.  She was reading my signs on the back of my truck.  My response was, I can tell you about it in 30 minutes or show you in 30 seconds, which do you prefer?  She picked the 30 seconds and followed me into the parking lot of the local auto parts store. I demonstrated using the DWG Dar in the PowerBlast delivery system (the PB-10) and since seeing is believing she bought two PB-10s, one for her and one for her dad for Christmas. It was her idea to buy another for a gift. Signs and a Cell phone? This business is a No brainer.

I just love this business.

Don Smith

Jacksonville, Florida